country research

For these assignments, you will assume the role of an employee at a company providing global marketing assistance. You will engage in tasks and research related to the specific country and US state which you have been assigned (YOUR COUNTRY/YOUR STATE). The GM Micro-Challenges will involve your responding to a selection of memos from your manager. Your responses will require the collection, analysis, and concise provision of the information requested of you in a business memo format.
YOUR COUNTRY/YOUR STATE
See the list of assigned countries and U.S. states in Module 1.
Memo Format
Use a standard business memo format for your response. Your memo should include all the pertinent parts of a business memo. A Standard Business Memo with Its Parts can be found HERE Download HERE.
M1 – GM Micro-Challenge: Country Research
Your manager’s memo to you is below. In it your manager is giving you tasks to address regarding international trade. You are not expected to be an expert, just willing and able to use the resources available to develop an accurate response.
Your memo should start with an introduction that reminds the manager what s/he requested you to do. Next, overview the information your manager can expect to find in your memo. After that, respond to each topic you were requested to address in sequence. For each topic, your response should clearly state the question(s) you understood you were to address. Then give a written response to the question that summarizes the source information. Your written response should then be supported with (1) an image that shows the specific source information you used, and (2) a weblink to that source in case your manager wants to seek out additional information. Note: An image does not replace your written response, it only shows the source information used. Finally, you may choose to provide a conclusion to your memo.
You should provide info about the sources as is illustrated in the example below. Screen clip an image of each source and include it. That image should show the name of YOUR COUNTRY. Also include the weblink for that source.
1.
CIA – World Factbook
https://www.cia.gov/the-world-factbook/countries/ (Links to an external site.)
The CIA – World Factbook has information about …
Note: The Culturegrams are available to you for free from the Troy library. Use the following instructions to access them: (1) Go to the Troy library website. (2) Use the Search box, with the Keyword “Culturegrams”. (3) If applicable, Login For Full Access. (4) Culturegrams should be the first resource on the list. Select “Retrieve Catalog Item”. (5) Next select “Access Journal”. (6) Next search for YOUR COUNTRY. You can now download a Full text-PDF file of a country’s Culturegram.
To: You
From: Your Manager
Date: October 11, 2021
Subject: Country Research
A small U.S. business has contacted our organization and requested help. They want to know more about YOUR COUNTRY because they may want to export to it.
You have been tasked with helping identify and review some information sources for the management team to aid in that evaluation. Finding quality information is very important task as that information will serve as the foundation for the company’s recommendations and decisions.
Your efforts will be focused on two distinct objectives: (1) locating helpful secondary research about YOUR COUNTRY in general, and (2) finding US governmental resources that the company may need to assist in this effort and evaluate export compliance.
A. Below are eight sources that our organization has used in the past along with their weblink. Examine all of them for information about YOUR COUNTRY. Complete the table below using these resources. Include the name of the resource, an image of some information in the resource about YOUR COUNTRY, and a one sentence description of the kind of country information available in this resource.
B. Supplement your table with information about YOUR COUNTRY from two additional resources. These resources should be from an international organization or U.S. agency. Include the resource name, an image, and a one sentence description for them as well.
C. Find two individuals that work with the US Commercial Service that can help facilitate the company’s export efforts of a sports product to YOUR COUNTRY. Include their names, titles, agency, and contact information. At least one of these individuals should be located in YOUR COUNTRY, or its region of the world.
Secondary Research Sources for YOUR COUNTRY:
1.
CIA – World Factbook
https://www.cia.gov/the-world-factbook/countries/
2.
International Trade Administration – Country Commercial Guides
https://www.trade.gov/ccg-landing-page
3.
US Dept of Agriculture – Country: Exporter Guide
https://www.fas.usda.gov/regions
4.
US Trade Representative – 2018 National Trade Estimate Report on FOREIGN TRADE BARRIERS
https://ustr.gov/index.php/countries-regions
5.
Websites of U.S. Embassies, Consulates, and Diplomatic Missions
https://www.usembassy.gov/
6.
U.S. DEPT of STATE — BUREAU of CONSULAR AFFAIRS – Travel Advisories
https://travel.state.gov/content/travel/en/travela…
7.
Culturegrams (Troy Library – see note above)
https://www-proquest-com.libproxy.troy.edu/publication/2026824?accountid=38769
8.
Hofstede Insights – COUNTRY COMPARISON TOOL
https://www.hofstede-insights.com/